BARBIE DREAM BESTIES: narrative SERIES, MUSIC VIDEOS and consumer product!

To support the launch of an entirely new product segment, I created an original ensemble of Barbie characters and developed a comprehensive, award-winning two-season narrative series built around this new cast. Building on the success of Monster High character-driven music videos, I adapted a similar creative approach for Barbie Dream Besties, producing distinct bio-driven music videos that defined each character’s voice and identity. I also originated the character Zia, whose strong audience response ultimately led to her being produced as a doll—further demonstrating my ability to build character-led worlds that successfully translate into consumer products.

BARBIE DREAM BESTIES: SEASON 1

Season 1 follows Barbie, Barbie, Teresa, Renee, Daisy and Ken as they embark on new dreams as the Dream Besties!

BARBIE DREAM BESTIES: MUSIC VIDEOS

From Barbie to Ken - and even Zia! - I made a music video for each Bestie - plus some fun group videos with the crew on roller skates!

barbie dream besties: season 2

The Besties returned for a second season with bigger dreams, bigger stakes, and even bigger drama! Don’t miss the Dream DJ Festival!